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DET - Enoc Raffle promotion


Dubai Summer Surprise 2022

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Today’s gas stations’ convenience stores face strong competition that have disruptive potential.

It is important to drive fuel customers into the c-store where higher-margin products and services are being purchased.

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Drive Customers to your C-Store during Dubai Summer Surprise on their preferred Social Messenger: WhatsApp with an Engagement Rate up to 80%

Key Features

Queuing and COVID Friendly

Self-managed on WhatsApp, eliminating queuing and the use of high-touch elements at the C-Store cashier area

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Customer Data Collection

Create Customer’s profile by retrieving name, nationality, email, gender, date of birth and other necessary details conveniently on WhatsApp

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Send your Receipt on WhatsApp

Customer sends an image of the purchase receipt to the WhatsApp Chatbot.

The AI Chatbot extracts the data from the uploaded receipt, securely, and verifies receipt duplicate, date, time, amount and store ID and adds points to the customer’s digital wallet (1 AED = 1 Point)

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Earning Tickets

Once the Customer has reached minimum spend criteria, and is eligible to enter the Raffle Draw, the Shopper receives a WhatsApp notification with the virtual copy of the serial number of Raffle Ticket(s) automatically.

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Digital Draw

Participants will enter the DTCM digital draw and the winner will be selected using government approved randomizer and displayed on the digital screen. The winner will be notified through WhatsApp

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Platform Walk-Through

  • Access and dowload extensive and customizable dashbaord & reports
  • Provide real-time customer support by accessing customer profile and transactions details
  • Broadcast WhatsApp notifications to further engage newly registered and existing uploaded customer base
  • Access real-time customer conversation to evaluate the customer journey design and adjust accordingly
  • Allow customers to speak with a live Agent for further assistance
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Seamless Experience

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    Elevate Customer Experience: Register ONCE

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    Automated earning of raffle ticket

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    Drive footfall & maximize “total spend”

  • Engage with customers on WhatsApp

  • Reduce operational costs

And it Works!

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150k

More than 150K users participated during the 1 month Campaign

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37M

AED 37 Million+ where transacted on our Raffle Draw platform last season

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1.5M

More than 1.5 Million WhatsApp Interactions

Trusted by Top Clientele

Let's Pioneer Tommorrow's Engagement