PandaDoc is a strong player when it comes to quotes and getting signatures fast.
But if you’re looking to impress across the entire buyer journey - with collateral that actually converts leads, not just closes them - you need a platform that goes beyond signing.
You need a PandaDoc alternative built for performance, not just paperwork.
You need…
Built for truly interactive sales experiences (tabs, guided layouts, embedded content) that keep attention moving
Turns reading into participation, so buyers explore rather than scroll past walls of text
Designed for modern buyer behavior, which increases average reading time by 41% and engagement rate by 21%
Interactivity is mostly functional: pricing tables, signing fields, and embedded elements inside a document workflow
The experience still often feels like a PDF dressed up for the web, rather than an interactive narrative
Strong at close-stage mechanics, but limited in engagement patterns that help buyers explore and learn earlier
Built for conversion at every stage: CTAs, calendars, forms, and e-signatures inside the flow
Helps create deals by moving people from interest to action, not just from proposal to signature
Designed for async sales and marketing, where the content does the selling when you’re not in the room
Focused on closing: e-signatures, approvals, and payment/quote flows are core to the product
No built-in scheduling or interactive funnel elements
Doesn’t help with lead nurturing or early-stage engagement.
Organizes long sales content into a clear, flowing sequence that’s easy to follow from start to finish
Guides readers through the message step by step, so they always know what to focus on next
Designed for asynchronous selling, where the structure of the content does the storytelling for you
Content is delivered online, but follows a traditional document layout rather than a guided narrative
Pages are largely static, with limited ways to reveal information progressively or steer attention
Works well for reviewing terms and signing, but offers little support for persuasive storytelling
Supports sales content across the entire buyer journey, from early-stage decks and one-pagers to proposals and post-meeting follow-ups
Makes it easy to reuse and adapt the same content blocks at different stages, so the story stays consistent
Built to work as part of your sales and marketing stack, rather than as a standalone document tool
Centered on managing documents at the closing stage, including proposals, contracts, and approvals
Doesn’t cover early engagement or discovery, which means teams rely on other tools before a document is sent
Works well as a closing system, but isn’t designed to support full-funnel sales engagement
StoryBrain lets you feed in existing materials (docs, links, brand assets) and generates structured, on-brand output
You can start from a prompt, then edit individual slides/sections with the built-in assistant without leaving your workflow
AI works with hundreds of pre-built templates and interactive components, producing ready-to-use sales assets in a few minutes
AI Assistant helps with summarizing contract content, pulling insights, organizing files, or generating emails directly inside the platform
The AI experience is task-oriented, not a native document generator that constructs a full proposal from uploaded content and context
Document creation still starts from templates or manual input, which is time-consuming for busy reps
Allows prospects to engage with numbers directly, rather than viewing static charts or screenshots
Presents complex figures in interactive formats that make them easier to grasp as part of the narrative
Offers a wide range of ready-made data visualization components that are designed to keep data engaging
Pricing tables let buyers configure options (optional items, quantities, discounts, taxes) and instantly see how totals change
Focuses on functional data display rather than making numbers visually engaging
Works well for pricing decisions, but offers limited support for interactive data beyond that context
Tracks detailed engagement across the entire funnel, including views, scroll depth, time spent per section, clicks, and CTA interactions
Gives teams a real-time dashboard showing how prospects move through content, where they engage, and where they drop off
Feeds engagement data into your CRM and analytics stack, so insights can trigger follow-ups, workflows, and next steps automatically
Real-time dashboards track document activity such as views, time spent, link clicks, and signing status
Page-level insights show which parts of a document were read and for how long
Analytics are designed to help teams refine templates, improve document workflows, and close deals faster - not optimize engagement across the full funnel
Fully responsive decks keep the experience clean and readable on any device
Mobile-friendly structure reduces scrolling fatigue and keeps key actions easy to find
Designed for on-the-go decision-makers who skim between meetings
Works on mobile, but document-style layouts can become text-heavy and cramped on small screens
Some sections can feel like they need careful zooming/scrolling when content is dense
Optimized for reviewing and signing - not for mobile-first outreach or storytelling
Designed for growing teams, with enterprise-grade security (ISO 27001), real-time collaboration, and controlled access through smart permissions
Uses shared workspaces and reusable templates to keep content consistent while allowing teams to move quickly
Integrates with the rest of your stack and automates busywork, which helps teams actually adopt it at scale
Built to support document operations, with templates, approvals, roles, audit trails, and governance features
Offers collaboration tools like shared workspaces, comments, and version history to help teams work together on documents
Collaboration stays focused on contracts and proposals, meaning early-stage content still lives in separate tools
Generates personalized decks directly from your CRM in one click, pulling data into the story automatically
Lets you bulk-send customized decks with no recipient limits (built for scale)
Adding personalization results in 68% more complete reads, a 41% boost in time spent reading, and decks being shared internally 2.3× more often
Supports token replacement for sender and recipient names, company data, as well as inserting values from your CRM into proposals and quotes
Allows for large-scale document generation using business triggers (for example, creating documents when a lead is created or a quote is accepted)
It's focused on signature-stage documents, so you’ll still need other tools to personalize top-of-funnel content and keep the story consistent
Do you want a document tool built to get quotes, approvals, and signatures over the line?
Or do you want a platform your team can use to stand out earlier and move buyers from first touch to final signature?
Pandadoc is for the final step.
Storydoc is for the final step and for every step that leads there.
It’s time to stop sending static files and start closing with Storydoc.
