Storydoc vs Better Proposals

Better Proposals is great at sending basic proposals and price quotes. But if you're looking to engage leads throughout the entire funnel, stand out from your competitors, and guide prospects toward action, not just approval, then you need a Better Proposals alternative that does it for you.


You need a tool like Better Proposals, which also transforms static sales content into an interactive journey that converts. You need…


Storydoc.

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Quick comparison guide

Templates Designed to Impress

Beautiful, high-impact templates with animations and interactivity.

Built to make a strong first impression.

Design that supports storytelling, not just aesthetics.

Better Proposals designs are clean but lack “wow” factor.

Less interactivity, less depth, less deals.

Not designed to stand out in competitive pitches.

Conversion-Driven vs. Proposal-Centric

Storydoc was built with conversion at its core—CTAs, calendars, forms, and contract signing baked in.

Helps you convert leads at every step of the journey.

Not just for closing deals—but for creating them.

Better Proposals focuses solely on the proposal stage.

Limited to bottom-funnel documents like quotes and contracts.

Doesn’t help with lead nurturing or early-stage engagement.

Scroll-Based Narrative vs. Static Templates

Web-like, scrollable experiences that keep readers engaged longer.

Designed to feel like a modern web page, not a static doc.

Optimal for async reading and storytelling.

Scrollable but static templates that lack dyanmic elements or animations.

Less immersive and dynamic.

More like reading a PDF than an interactive web page.

Full Stack vs. Only Proposals

One platform for sales decks, pitch decks, proposals, reports, and much more.

Consistent look and feel across all external communications.

Save time by reusing content across funnel stages.

Focuses narrowly on proposals and quotes.

You need other tools for top-of-funnel content.

Creates dead-spots across your content strategy.

Onboarding & Speed to Launch

Pre-built templates and AI generation to help you hit the ground running.

Structured layouts for marketing and sales use cases.

Intuitive editor proven to increase deck creation by 10x.

Better Proposals offers flexible design but requires more manual effort.

Less guidance and onboarding support.

Slower to operationalize across teams.

Live Interactive Data

Storydoc turns any set of numbers into dynamic, interactive charts.

Designed to highlight your data and keep viewers engaged.

Quickly customize your charts with hundreds of pre-made slides.

Better Proposals' doesn't support live data visualization.

Makes complex data hard to present clearly.

Misses the opportunity to impress with standout data visuals.

Engagement Analytics Depth

See scroll depth, time per section, clicks, CTA interactions, and much more.

Heatmaps that show what catches attention and what doesn’t.

Real-time data to nail your next follow-ups.

Only shows basic metrics like views and time spent.

No insight into which sections worked or how engaging your slides are.

Limited data makes it hard to optimize for conversion.

Mobile Reading Experience

Fully responsive layouts that feel like a native mobile experience.

Readable, scrollable, and clickable on any screen.

Helps teams engage on-the-go decision-makers.

Works on mobile but isn’t fully optimized.

Some elements don’t adapt cleanly to small screens.

Awkward navigation in some formats.

Team Enablement

Built for growing teams with role-based access and brand controls.

Enforces visual consistency across users.

Great for collaboration, scalability, and compliance.

Better suited for small teams with limited governance needs.

Fewer controls for brand consistency.

Harder to manage as teams scale.

Live Docs with Version Control

Edit after sending—your recipient always sees the latest version.

Avoids resending files or losing version control.

Enables real-time updates without friction.

Editing sent proposals often requires resending links.

Risk of confusion with multiple versions.

Not truly “live” documents.

So, what’s it going to be?


Do you want to send standard-looking proposals, or decks that stand out and wow your customers?

Better Proposals helps you get the job done.
Storydoc is similar to Better Proposals, but also helps you stand out, impress, and win more deals with interactive, on-brand experiences.


It’s time to stop blending in and start closing with impact.

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