Users report bad ads
One click is all it takes
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Close the Feedback Loop
GeoEdge's ‘Report by the User' enables you to implement a User-First approach, closing the feedback loop and allowing audiences to report bad ads directly to you
Build Trust
Enabling audiences to express their preferences about their ad experience builds trust and helps users feel heard
Increase Profitability
Audience input creates the framework for consistently relevant and engaging ad experiences, leading to a sustainable, profitable ecosystem
Users report bad ads
One click is all it takes
Ads are reported directly to you
All ads reported by users are flagged on the GeoEdge UI.
As the publisher, you have complete visibility into what your users report.
One click to block reported ads
You can review all ads reported by users and decide which ads should be blocked. Optionally, you can decide to block the entire brand.
Ad blocking policy is fine-tuned over time
By establishing 2-way communication with your audience, you know whether your audience is happy with the ad experience on your site.
Unlike other solutions, in which bad ads are reported to Google or other ad serving platforms, ads reported with GeoEdge are sent directly to the publisher.
User-first publishers know what their audience expects and take immediate action to block flagged ads. This keeps the dialogue instant, continuous, and actionable.
Fine-tune your ad quality policies based on user feedback and improve audience experience through constant dialogue. Customize and adapt ads to suit your audience as their preferences change.
Giving users the option to report bad ads directly to the publisher provides a positive alternative to posting bad experiences on social media. This eliminates the ensuing bad reputation ripple effect.
The Report by the User feature reduces the time spent handling bad ad complaints. Instead of searching for reported ads, they are all presented on one dashboard, and you can block them immediately.
It can also be used internally by the editorial team members, eliminationg screenshots and internal emails.
Allowing users to report bad ads doesn’t just increase users' trust in publishers' brands. It also differentiates publishers from the competition, allowing them to stand out as truly audience-centric.
Layer 1 - Malvertising Protection
Based on a multi-layer detection engine, GeoEdge proactively prevent malvertisers from exploiting programmatic channels to target users on your site.
Layer 2- Content Filtering
GeoEdge harnesses the power of text analysis, image recognition, and machine learning to automatically classify ads. Categorization based on content enables you to eliminate any vertical that might be inappropriate for your audience- including sexually explicit, alcohol, gambling, weight loss, and more.
Layer 3 -Account Specific filters
On top of the pre-defined content verticals we offer, you can add specific filters tailored to your audience's preferences. These policies are based on domains, brand names, keywords, or specific ads flagged manually by your team on AdWatch.
Layer 4- Report by the User
Feedback from your users is reported to your AdWatch dashboard, enabling you to constantly fine-tune and adapt your policies to match your user's preferences and expectations.
Layer 1 - Malvertising Protection
Based on a multi-layer detection engine, GeoEdge proactively prevent malvertisers from exploiting programmatic channels to target users on your site.
Layer 2- Content Filtering
GeoEdge harnesses the power of text analysis, image recognition, and machine learning to automatically classify ads. Categorization based on content enables you to eliminate any vertical that might be inappropriate for your audience- including sexually explicit, alcohol, gambling, weight loss, and more.
Layer 3 -Account Specific filters
On top of the pre-defined content verticals we offer, you can add specific filters tailored to your audience's preferences. These policies are based on domains, brand names, keywords, or specific ads flagged manually by your team on AdWatch.
Layer 4- Report by the User
Feedback from your users is reported to your AdWatch dashboard, enabling you to constantly fine-tune and adapt your policies to match your user's preferences and expectations.
Trust Building
Show users you care.
Actionable ad reports are sent to you, not to the serving platform.
Stop Guessing
Close the feedback loop with your users by learning which ads they are unhappy with.
Save Time
Review and block all unwanted ads/brands on one dashboard with a single click.
Be Different
De facto User-First ownership over the ad experience and touchpoints with your audience.
