College Brochure Examples That Engage Students (+Templates)

Get top examples of creative college brochure design, made to stand out and engage younger students and their families, along with customizable templates.

College brochure examples

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Short answer

What is a college brochure?

A college brochure is a short, visual guide that introduces your school, highlights programs, campus life, and key benefits, and encourages students to apply or visit.

A college brochure helps prospective students and their families quickly understand what makes your university a place worth considering.

What makes a great college brochure design?

A great college brochure design is clean, well-organized, and visually balanced. It uses high-quality images, consistent colors and fonts, and a clear hierarchy to guide readers through the college brochure content.

Good design helps important information stand out and makes the brochure easy and enjoyable to read.

What should be in a college brochure?

  1. Cover page - Strong visuals and your school’s name or tagline.

  2. Welcome message - A short, friendly introduction from the dean or admissions team.

  3. About the college - A quick overview of your history, mission, and values.

  4. Programs and majors - Highlight your key academic offerings.

  5. Campus life - Showcase clubs, sports, activities, and student life.

  6. Facilities - Feature spaces like libraries, labs, and dorms.

  7. Admissions information - Share application steps, deadlines, and requirements.

  8. Financial aid options - Briefly explain scholarships, grants, and support available.

  9. Success stories - Add alumni highlights or career outcomes.

  10. Call to action - Encourage students to apply, visit, or request more information.

  11. Contact details - Make it easy to reach your admissions office.

Winning college brochure examples that show value

Nobody chooses a college because the brochure looks nice. But if your brochure doesn’t grab attention or spark real interest, you’re already losing them.

When students (and their families) are about to invest tens of thousands in tuition, every first impression matters. If you can’t make them imagine their future with you, someone else will.

Below, I’ve handpicked college brochure examples that show how smart design, strong messaging, and a clear structure can help you stand out - and actually get people to take that next step.

College brochure for prospective students

I love how this college brochure opens with “Your future awaits” - it immediately sets the right tone. Then you’re greeted with a personal note from the dean, which makes it feel even more welcoming.

If you’re sending this to students already in your system (like after they’ve requested info or started an application), you can even personalize it with their first name automatically. A printed brochure at a college fair just can't do that.

It’s packed with everything a student would need - info about the college, programs, the application process, tuition, and financial aid.

And because it reads more like a mini website than a boring tri-fold, you can fit all that in without overwhelming anyone.

One of my favourite parts is the button linking straight to the application form. If you’re sending this out early in the process, students can take that next step while the excitement is fresh. Try getting a dusty old PDF to do that.

College event brochure

This college event brochure is a little different because it’s not really about the application process - unless, of course, you’re inviting prospective students to an open day.

I like how you get all the key info right up front: the event date, location, and number of workshops are all clearly presented on one slide before you dive into the details.

My favorite part has to be the event agenda. Instead of dumping a wall of text, it gives you a clickable timeline you can actually play around with. It's simple, but it seriously boosts engagement - and it makes it way easier for students to plan their day.

It’s also super practical. You can easily swap out placeholders like speaker names and images without worrying about messing up the layout. Everything automatically adjusts to fit.

And I really love the sponsor logo strip - you just paste in the sponsor’s website URL and it pulls the correct logo, keeping everything polished and consistent. No weird stretched logos ruining your college brochure design.

College course brochure

This is such a great example of engaging college brochure design. It uses scrollytelling to guide you through the content - especially in the “What You’ll Learn” section.

As you scroll down, new information pops up alongside images, so you can take everything in at your own pace without getting distracted. Your attention stays exactly where it needs to be.

I also love the FAQ section. Instead of cramming everything onto the page, the answers are tucked behind expandable text sections - a regular brochure could never pull that off.

It’s such a smart way to include extra details without turning it into a full-on book.

Plus, it wraps up with social media links, a button to learn more, and even the option to book a call directly from the deck. Super actionable and makes it way more likely that students will actually follow through.

General college student brochure

If you’d rather stick to something more traditional, this general college student brochure is a great option.

It still gives you plenty of flexibility - with lots of image placeholders (you can even add videos that play right inside the deck) and a clean, simple timeline slide - but it keeps the design minimal and easy to navigate, without any flashy extras.

I like how you can easily add more slides from the library if you need to expand it, and everything will auto-adjust to keep the layout looking polished.

Plus, you can collaborate with your co-workers in real time, leave comments, and tweak things together, which is super handy when you’re on a deadline.

And of course, it looks flawless on any device - perfect for younger generations who expect to access everything smoothly on their phones without pinching, zooming, or struggling through clunky PDFs.

College viewbook

This college viewbook borrows the best elements from the earlier decks, but pulls them together in a really smart way.

You’ve got a narrator slide that walks you through the college facilities, and alumni success stories that you can either keep short or link out to full versions if someone wants to get more details.

I also love how flexible it is - you can easily add QR codes or embed iframes for things like a 3D campus walkthrough or extra resources without cluttering the main layout.

Plus, it’s not just about looking good. It’s built with analytics, so you can see who shared it, how long they spent on each slide, and where they dropped off.

So, for example, if you notice a big bounce on the tuition or campus facilities slides, that’s a clear signal something needs tweaking.

University viewbook brochure

This university viewbook keeps a similar structure to the earlier college brochure samples, but adds a few really nice touches.

Right after the mission slide, you get running numbers showing key stats like the number of students, academic programs, and graduate employment rates.

You can even add interactive data visualization components with hover-over descriptions if you want to bring the numbers to life even more.

Thanks to the strong storytelling, it doesn’t just list information - it helps create an emotional connection, making it easier for prospective students to actually picture their future at your school.

And because it’s so easy to navigate, they can quickly find what matters most to them.

One of the best parts is that if you ever need to update any detail - whether it's a program change, a new stat, or anything else - you can just edit it on the fly.

No need to resend links or reprint stacks of brochures. People will always see the latest, freshest version without any extra effort.

Create your college brochure from a template

Building a college brochure from scratch sounds simple - until you’re stuck trying to balance programs, campus life, tuition info, and everything else students (and their families) need to see.

It’s way too easy to end up overwhelmed or to miss the mark completely.

Our interactive college brochure templates are built around what’s proven to engage students - tested structures, strong storytelling, and layouts that actually get people to explore, not just skim.

You don’t have to reinvent the wheel - you just plug in your content and you're ready to go.

Just grab one.

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Dominika Krukowska

Hi, I'm Dominika, Content Specialist at Storydoc. As a creative professional with experience in fashion, I'm here to show you how to amplify your brand message through the power of storytelling and eye-catching visuals.

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