Bird’s eye view
Buzzer is an early-stage startup behind a promising sales enablement platform which optimizes the assignment of sales-qualified-leads. In Q1 2022, they entered the US market and validated the product market fit. Their current goal? As you can probably guess, what’s most important now for the Buzzer team is raising the seed round.
And fundraising for a startup, apart from networking and conference attendance, means sending out a lot of investment decks. And there was one major problem with their investment pitch decks.
As Buzzer’s CEO, Assaf Klinger, told us, “I would use Google Slides for my decks and I had no idea what happened to them once I sent them. All I knew was whether or not my email was opened. Some tools let you see whether the file was opened or not, but this is where the insights end.”
Since Buzzer’s team started using Storydoc, they got access to our presentation analytics panel that lets them track each and every step of investors’ interactions with their decks. This, in turn, allows them to optimize the contents and maximize engagement.