SaaS product one-pager
This focuses on the unique value your software brings to your target audience and your vision for a better world.
It can cover your SaaS product’s main benefits and features, but just enough to get readers interested in hearing more.
Consumer product one-pager
This is used for high-ticket consumer goods, like a gold watch, a sports car, a yacht, or a swimming pool.
This type of product one-pager uses high-quality visuals of the product to give prospects a feel to own it and get them itching to buy.
Industrial product one-pager
This is used by industry equipment companies. It’s used to present their equipment in action (using videos), explain how the equipment works and how it’s installed, and the outcomes it delivers.
An industrial product one-pager should also provide basic specifications, guarantees, pricing plans, and time to delivery.
Real estate product one-pager
This is used by real estate agents and companies as a modern tool to present their properties and make them come to life.
It should include high-quality images and videos of the property (internal and external), or even a 360° walkthrough simulation.
It should include important details about the property, the neighborhood, nearby employment and shopping areas, as well as pricing, and payment options.
Internal product one-pager
This is commonly used as part of the internal communications strategy to win stakeholder buy-in for new products.
It’s also used to ensure everyone on the team is on the same page regarding the product offer and to publicize the new product across the organization.