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Fundable VC Pitch Deck Examples (+How-to Tips & Templates)

Discover top VC pitch deck examples, learn the ideal VC pitch deck structure, and access customizable templates to craft your winning presentation.

Author Dominika Krukowska

9 minute read

VC pitch deck examples

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Short answer

What is a VC pitch deck?

A venture capital (VC) pitch deck is a presentation that startups use to explain their business to potential investors and venture capitalists (VCs).

It highlights the company's vision, team, market opportunity, and financials, aiming to secure investment by showcasing potential for growth and success.

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You only have 15 seconds to convince VCs to look at your deck

So, you think you’ve got a vision that could make a real difference. But here's the thing - so does everyone else.

Your company is just one of thousands fighting for the attention of potential VCs, and having an innovative idea isn’t enough to succeed.

Your pitch deck is your voice before you even speak. It's what sets the stage for your story, and in a world where you’ve only got 15 seconds to make an impression, it needs to stand out. But how do you ensure your deck cuts through the noise?

I’m here to guide you through the art of crafting a VC pitch deck that makes VCs sit up and take notice.

From showcasing proven VC pitch deck examples to breaking down the ideal structure and providing you with customizable templates, I've got you covered.

Let's dive in and transform your pitch deck into your most powerful asset.

How do you structure a VC pitch deck?

A successful venture capital pitch deck should be structured as a narrative presentation.

Start by grabbing your investors' attention with what makes your solution special. Then, guide them through the journey of the problem you're tackling, how you're addressing it, and the brighter future your solution promises.

Wrap up by showing how their investment will play a crucial role in making this vision a reality. This narrative approach engages and connects with your audience on a deeper level.


Recommended VC pitch deck storyline format:

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Recommended pitch deck storyline

1) Unique Value Proposition


  • What problem are you solving?
  • Who are you solving it for?
  • How does your solution stand out?



2) Big idea (elevator pitch)

  • How does the world look before your solution?
  • How does it change with your solution?
  • Why is your team the one to make this happen?


3) Problem


  • What struggles do potential customers face?
  • What are the financial and emotional costs?
  • Where do current solutions fall short?



4) Solution


  • What is your approach to solving the problem?
  • How does your solution ease the pain?
  • What makes your solution uniquely valuable?



5) Market & Vision


  • What does the competitive landscape look like?
  • How do you plan to change the game?
  • What are the numbers that back up your vision?


6) Business plan (hard numbers)


  • How will you make money?
  • What's your strategy for scaling?
  • How will more funding improve your business?



7) Traction


  • Do you already have customers?
  • What revenue have you generated?
  • How fast are you growing?
  • How do you retain customers?
  • What are your future projections based on data?



8) Team


  • What makes your team capable of succeeding?
  • How well do you work together?
  • Why is your team the best fit?



9) The ask


  • How much funding do you need?
  • Why is now the right time to invest?
  • What will you do with the funding?



10) Next step


  • What small commitment are you asking for?
  • How can investors get involved?
  • What are the consequences of not acting now?


What slides should be in a VC pitch deck?

When creating a venture capital pitch deck, you need to blend storytelling with strategic information to captivate potential investors.

The right slides can turn a good presentation into an unforgettable one, laying out your business case in a clear, compelling sequence.


11 essential slides of a VC deck:

  1. Introduction: Set the stage with a compelling introduction that encapsulates who you are and what your company stands for.

  2. The problem: Clearly define the problem you're solving, highlighting the need for a solution.

  3. Your solution: Introduce your solution, focusing on how it addresses the problem uniquely and effectively.

  4. Market size and opportunity: Demonstrate the potential market size and the opportunity it presents, underscoring the demand for your solution.

  5. Business and revenue model: Explain how your business operates and how it makes money, detailing your revenue streams.

  6. Traction and validation: Showcase any traction you've gained, such as customer feedback, sales figures, or growth metrics, to validate your business model.

  7. Marketing strategy: Outline your strategy for attracting and retaining customers, including channels and tactics you use or plan to use.

  8. Team: Highlight the strengths of your team, emphasizing the experience and skills that make you well-equipped to succeed.

  9. Financials: Provide a snapshot of your current financial status and projections, giving investors a clear picture of your business's health and potential.

  10. Investment and use of funds: Specify the amount of funding you're seeking and how you plan to use it to grow your business.

  11. Next steps slide: Conclude with a clear call to action, outlining what you hope to achieve next and how investors can be part of your journey.

VC pitch deck examples that captivate potential investors

The most successful venture capital pitch decks share a common trait: they captivate potential investors from the first slide to the last.

It's not just about sharing facts and figures; it's about telling a story that makes people believe in your vision and want to be a part of it.

The VC pitch deck examples we're about to explore do exactly that. They mix the right ingredients—clear messaging, compelling visuals, and a strong narrative—to show just how powerful a great pitch can be.

Whether you're just starting out or gearing up to secure more funding, these examples are packed with lessons on how to make your fundable VC deck.

AI invest pitch deck

This VC pitch deck is a prime example of how to effectively communicate your startup's value proposition to potential investors. It skillfully combines narrative with interactive elements to create a dynamic and engaging presentation.

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What makes this VC pitch deck great:

  • Average reading time on the cover: It immediately sets expectations for engagement, showing respect for the investor's time.

  • Easily customizable logo placeholders: The editor allows for quick customization to showcase competitive advantages in a visually appealing manner.

  • Interactive data visualization components: The deck engages viewers with interactive elements, making complex data easy to understand and memorable.

Professional startup deck

This deck exemplifies how to seamlessly blend interactive elements with a clear narrative to captivate venture capitalists.

By integrating multimedia right from the start and maintaining a focus on strategic storytelling throughout, it sets a new standard for pitch presentations.

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What makes this VC deck great:

  • A video on the cover slide: It immediately captures the viewer's interest with a dynamic introduction, offering a memorable first impression that sets the stage for the story to unfold.

  • Clear go-to-market strategy: By providing a concise and coherent strategy, it allows investors to quickly grasp the startup's approach to market entry and expansion.

  • A narrator slide for the roadmap: This innovative feature personalizes the journey ahead, transforming the roadmap from a simple timeline into a compelling narrative that investors can envision themselves being a part of.

Vibrant VC deck

This venture capital deck stands out with a visually striking and interactive design that immediately draws in the viewer.

By cleverly integrating real-time data and a streamlined narrative structure, it not only presents the startup's story but also immerses the audience in a dynamic journey through its potential.

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What makes this VC pitch deck great:

  • Running numbers for key metrics: It showcases the startup's achievements and potential with dynamically updating figures, making the data more engaging and easier to grasp.

  • Clear problem-solution framework: The deck clearly outlines the challenges faced by the target market and how the startup's solution addresses these issues, making the value proposition instantly clear.

  • Content segmented in tabs: This organization allows for a cleaner presentation and easier navigation through the deck, enabling investors to quickly find the information most relevant to them.

Tech industry VC deck

This VC deck effectively leverages digital tools to present a compelling case to potential investors. With a focus on clarity and engagement, it utilizes modern presentation elements to highlight the startup's strengths and future plans.

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What makes this venture capital deck great:

  • Clear financial projections: It provides a transparent and detailed view of the startup's financial future, offering investors a clear understanding of growth potential.

  • Multiple image and video placeholders: These elements enrich the narrative with visual storytelling, making the presentation more engaging and informative.

  • An embedded calendar: This innovative feature facilitates immediate action by allowing potential investors to schedule meetings directly from the deck, enhancing interaction and follow-up.

Modern startup VC deck

This modern startup VC deck is a standout example of how to effectively use digital enhancements to personalize and elevate a pitch presentation. This deck is tailored to impress with its innovative features and clear, engaging layout.

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What makes this VC deck great:

  • Dynamic variables for personalization at scale: It allows for customization of the presentation to address each viewer directly, creating a more personal and impactful experience.

  • The use of highlight and grayed-out content to direct attention: This technique ensures that viewers' focus is drawn to key areas, enhancing the clarity and effectiveness of the message.

  • Data visualization components: Complex data is made accessible and engaging through well-designed visual elements, helping to convey the startup's achievements and projections clearly.

Creative VC pitch deck

By incorporating interactive elements, this VC deck delivers its message effectively and demonstrates the startup's innovative approach and attention to detail, making it a powerful tool in the fundraising process.

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What makes this venture capital pitch deck great:

  • Clear unique value proposition: It articulates the startup's unique position in the market and its innovative solution to existing problems, making the investment opportunity clear and compelling.

  • Smart control measures: You can lock your deck with a password, ensuring that sensitive information remains secure and giving the presenter control over who can view the deck.

  • The option to extract branding from any website: This allows for a highly customized and relevant presentation, demonstrating the startup's ability to tailor its approach to different audiences and scenarios.

Crypto VC pitch deck

This VC pitch deck shines thanks to its sharp focus on innovation, a clear layout of problems and solutions, and an easy-to-navigate design, making a strong case for why it's a smart investment choice.

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What makes this VC pitch deck great:

  • Ability to update after sending: This handy feature lets you make changes on the fly, keeping the deck fresh and accurate, which really helps in keeping trust and relevance high.

  • Easy branding integration: Pulling branding directly from any website makes customizing this presentation a breeze, ensuring your branding is on point from start to finish.

  • Built-in calendar: This makes it super easy for viewers to book meetings or follow-ups right from the pitch deck, making the step from interest to action quicker and smoother.

AI company VC pitch deck

This VC pitch deck masterfully introduces an AI startup, weaving a compelling story about tackling major industry issues with interactive and personalized touches.

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What makes this VC deck great:

  • Dynamic variables feature: This deck introduces dynamic variables, offering a tailored presentation journey for every viewer, which boosts both engagement and the feeling of relevance.

  • Solid problem-solution structure: It neatly lays out the big challenges facing the AI world and how the startup plans to solve them, showing a clear grasp of market needs and a practical approach to meet them.

  • Scroll-based layout: With its scroll-based design, the presentation allows for an easy, story-like walkthrough of AI concepts, making the advanced topic of AI interesting and accessible to everyone.

Consumer product VC pitch deck

This VC pitch deck captures attention with its sharp focus on consumer trends, innovative offerings, and deep market insights, crafting a persuasive argument for investment from.

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What makes this VC pitch deck stand out:

  • Compelling value proposition: The presentation clearly outlines its strong value proposition, spotlighting the startup's dedication to sustainability, seamless technology integration, and affordability.

  • In-depth market research: It showcases extensive market research, pinpointing significant industry trends. This forms the backbone of the startup's strategic direction and highlights its potential for expansion.

  • Adaptive layout design: The pitch deck's design automatically adjusts to accommodate new content, ensuring that text, images, and graphs all integrate flawlessly. This keeps the presentation looking sharp and professional from start to finish.

Healthcare VC pitch deck

This VC pitch deck sets a new standard for presenting a healthcare startup, blending a clear problem-solution narrative with engaging interactive features and a clearly mapped out future journey.

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What makes this VC pitch deck great:

  • Timeline slide: This deck features a timeline slide that charts the startup's growth trajectory, offering a glimpse into future innovations and key milestones, laying out a clear path forward.

  • Video embedding capability: By incorporating the ability to embed and play videos within the deck, it uses multimedia to showcase the startup's healthcare solutions and their transformative impact, making the presentation more dynamic and compelling.

  • Multiple smart CTAs: The presentation wraps up with cleverly positioned call-to-action buttons, designed to prompt potential investors to engage further, whether by seeking more information, booking a meeting, or delving deeper into what the startup has to offer.

B2B venture capital pitch deck

This B2B venture capital pitch deck serves as a standout example of how to succinctly and effectively present a complex B2B solution.

It achieves clarity in the problem-solution narrative, engages with interactive data visualizations to highlight growth, and clearly presents a robust business model, making it a benchmark for B2B startups looking to make an impact.

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What makes this VC pitch deck great:

  • Strategic use of grayed-out content: The deck employs grayed-out content to subtly direct focus to the most crucial information, ensuring key points are immediately noticeable and easily understood.

  • Timeline slide: It features a timeline slide to present market analysis, showcasing the startup's grasp of industry trends and its potential for growth.

  • Transparent business model explanation: The presentation of the business model is marked by clarity and precision, with dynamic numbers that provide a clear picture of the startup's revenue streams and financial health.

Fintech VC pitch deck

This VC pitch deck weaves together a narrative that spotlights key problems, introduces innovative solutions, and is supported by compelling growth metrics.

Designed to grab the attention of potential investors, it positions the startup as a frontrunner in the fintech arena.

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What makes this VC pitch deck great:

  • Real-time data integration: The ability to incorporate real-time data ensures the presentation remains fresh and engaging, allowing it to showcase the most recent successes and metrics.

  • Post-send edit capability: This feature adds incredible flexibility, permitting updates to the deck even after distribution. This ensures that every recipient has access to the latest, most accurate information about the startup.

  • Strategic smart CTAs: By embedding multiple smart call-to-action buttons, the deck effectively nudges readers towards meaningful engagement, whether it's to book a meeting, explore the website further, or initiate contact for more details.

Education VC pitch deck

This VC pitch deck introduces a forward-thinking solution to the pressing challenges in today's educational landscape.

It highlights the key issues faced by learners and educators alike and proposes an innovative solution aimed at transforming education for the next generation.

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What makes this VC pitch deck great:

  • Customizable logo placeholders: Featuring easy-to-use placeholders for logos, this deck allows startups to swiftly personalize their presentations, maintaining brand consistency and recognition throughout.

  • Branding extraction feature: This functionality enables startups to pull branding elements directly from their website, ensuring the pitch deck seamlessly matches their online identity for a unified brand experience.

  • Multimedia placeholders: The inclusion of multiple placeholders for images and videos invites the use of rich multimedia content. This helps simplify complex educational topics, making the presentation more engaging and understandable for viewers.

General VC pitch deck

This general VC pitch deck shows how to succinctly and effectively communicate a startup's mission, pinpointing the problem being addressed, the proposed solution, and the compelling metrics that support its achievements.

Designed as a blueprint for creating pitches that are clear, engaging, and impactful, this deck is tailored to capture the focus of potential investors.

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What makes this VC pitch deck great:

  • Interactive data visualization: By integrating dynamic charts and graphs, the deck vividly illustrates the startup's growth metrics, transforming raw data into a compelling narrative that's easy for the audience to grasp and appreciate.

  • Analytics panel access: The inclusion of an analytics panel offers a behind-the-scenes look at how viewers interact with the deck. This feedback loop is invaluable for identifying the most engaging parts of the pitch and areas that might need refining.

  • Responsive design: The deck guarantees a smooth and consistent viewing experience across various devices, ensuring that every potential investor can easily navigate and understand the startup's proposition, regardless of how they access the presentation.

What are VCs looking for in a pitch deck?

VCs sift through countless pitch decks, seeking signals of potential unicorn status within a concise presentation.

Understanding the key elements VCs look for can transform your pitch from just another deck to a compelling narrative that captures their imagination and investment interest.


1) The pitch deck’s purpose

The opening of your pitch deck should immediately clarify what your startup is about. Use the cover slide and tagline to succinctly convey your business's essence and the sector you're disrupting.

This isn't the place for vague aspirations; be specific and direct to anchor your audience's understanding from the get-go.


2) The team behind the vision

Early-stage investing is as much about betting on the jockey as it is on the horse. Highlight your team's expertise, experience, and unique qualifications early in the deck.

Show why your team, above all others, is equipped to turn this vision into a reality. Remember, a compelling team slide is not just a list of names but a narrative of capability and drive.


3) The significance of the problem

Articulate the problem you're solving in a way that resonates personally with VCs. This slide sets the stage for everything that follows, framing your startup as a solution to a significant, urgent problem.

Make the problem relatable, ensure it's a "hair-on-fire" issue for your target market, and demonstrate why it matters now.


Here's a great example of a problem slide:

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Problem slide example

4) The solution’s impact

Present your solution as the inevitable answer to the outlined problem. This is where your product or service shines, showcasing its uniqueness and value proposition.

Be clear on how it addresses the problem better than anything else on the market, focusing on user benefits and potential for scale.


Here's what a good solution slide should look like:

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Solution slide example

5) Proof of market traction

Traction is the proof that your solution has market fit. Include metrics that matter—revenue growth, user acquisition rates, notable partnerships, or customer testimonials.

This slide is your opportunity to show not just promise, but real-world impact and demand.


Here's an example of a traction slide:

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Traction slide example

6) The market’s scope and potential

VCs are in the business of big wins. Detail your addressable market size and how you plan to capture a significant portion of it.

Use credible sources and logical assumptions to back your claims, showing a clear path to a large, scalable opportunity.


Here's what a market size slide should look like:

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Market size slide example

7) The strategy for market entry

Outline your plan to enter and capture the market. This should include your marketing and sales strategies, growth plans, and how you'll overcome initial barriers to entry.

It's about demonstrating a thoughtful, actionable roadmap to market dominance.


Here's an example of a go to market slide:

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Go to market slide example

8) Competitive edge and customer appeal

Position your startup within the competitive landscape, highlighting what sets you apart.

This isn't just about who your competitors are but how your solution better meets customer needs. Differentiation is key; show how your approach is not just different, but better.


Here's an example of a competitive analysis slide:

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Competitive analysis slide example

9) The revenue generation strategy

Clearly articulate how your startup will generate revenue. Detail your pricing strategy, revenue streams, and the logic behind your business model. This slide reassures VCs that you have a viable, profitable path forward.


Here's an example of a revenue slide:

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Revenue slide example

10) Potential for investor returns

Present realistic financial projections that outline your path to revenue and profitability. Show how investments will be used to fuel growth and what returns VCs can expect. This is about translating your business model into potential returns on investment.


Here's an example of a ROI slide:

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ROI slide example

11) Funding needs and allocation

Be transparent about how much funding you're seeking and how it will be used. This slide should align your funding request with your growth plans, showing how the investment will accelerate your path to key milestones and valuation increases.


Here's an example of an investment and use of funds slide:

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Investment and use of funds slide example

12) The startup’s long-term vision

End with a compelling vision of what your company will become. This is your chance to inspire, showing the long-term impact and legacy your startup aims to achieve. Make it clear why your startup is not just a good investment, but a transformative one.

Understanding what VCs look for in a pitch deck and addressing these points thoughtfully can significantly increase your chances of making a memorable impact.

Remember, it's not just about answering these questions but weaving them into a narrative that tells a compelling story of opportunity, innovation, and growth.

How do you build a fundable VC pitch deck?

Creating a pitch deck that opens doors and secures funding is not just about showcasing your business; it's about crafting a story that resonates with VCs on a personal level.

Here's how you can build a VC pitch deck that stands out and positions your startup as an irresistible investment opportunity.


1) Personalize your pitch

Every VC brings a unique perspective, shaped by their experiences, interests, and investment thesis. Personalizing your pitch to reflect this can significantly increase your deck's impact.

Tools like Storydoc offer dynamic, interactive pitch decks that can be easily customized for different audiences.

By incorporating elements that speak directly to an individual VC's focus areas, you're not just presenting; you're engaging in a conversation.


Here's how you can easily personalize your deck with Storydoc:

How to personalize your decks with Storydoc

2) Align with your funding stage

Your pitch deck should reflect the maturity of your startup. Early-stage companies should focus on vision, team, and market potential, emphasizing the problem and your innovative solution.

As you progress, the emphasis shifts towards traction, growth metrics, and financials. Understanding what VCs expect at each stage and tailoring your deck accordingly can make your pitch more compelling and relevant.


3) Adjust for different types of VC investors

VCs come in various flavors, from those specializing in early-stage startups to those focusing on specific sectors like tech, healthcare, or sustainability.

Researching and understanding the types of investments a VC firm makes can help you adjust your pitch to highlight the most relevant aspects of your business.

Whether it's your technology's groundbreaking nature or your business model's scalability, make sure your deck speaks their language.


4) Show, don’t tell

In a pitch deck, effective visuals can convey complex information quickly and memorably. Use charts, graphs, and images to illustrate your points, from market growth trends to user engagement metrics.

Interactive elements can bring your data to life, making your case more compelling without overwhelming your audience with text.


5) Leverage the power of storytelling

Your pitch deck should tell a story, one that takes VCs on a journey from identifying a pressing problem to presenting your solution as the inevitable answer. Use storytelling techniques to create a narrative arc that builds interest and culminates in a clear call to action.

Engage emotions and logic, weaving in customer testimonials or case studies to make your startup's impact tangible.


James Currier, Founding partner at NFX, says:

“"Each time you start to tell your story again, you’ve got to be able to judge the room and speak to what they’re interested in, only including the key details that are relevant for that audience.

You need to adjust your story so that they can understand from their perspective—using their language—what you are doing and why it’s interesting for them."

—James Currier, Founding partner at NFX

James Currier, founding partner at NFX

6) Highlight your Unique Value Proposition

In a sea of startups, your unique value proposition (UVP) is what sets you apart. Clearly articulate what makes your solution different and better than existing alternatives.

Whether it's a proprietary technology, a novel business model, or an untapped market opportunity, ensure your UVP shines through in your pitch deck.


7) Include a clear call to action

End your pitch deck with a clear call to action. Whether you're seeking a specific amount of funding, partnerships, or simply the opportunity for a follow-up meeting, be explicit about what you want from VCs.

A compelling CTA can be the difference between a pitch that fades into the background and one that moves forward.


Here's an example of an effective call to action:

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Call to action example

If you want more specific advice, check out our in-depth guide on how to create fundable pitch decks as advised by VCs.

What are some key mistakes to avoid when making a VC pitch deck?

Making a pitch deck is a crucial step on the journey to securing venture capital, but common pitfalls can derail even the most promising presentations.

Steering clear of these mistakes can significantly enhance your pitch's effectiveness, ensuring your startup stands out for the right reasons.


10 common mistakes to avoid:

  1. Overcomplicating your message: A complex or convoluted pitch can confuse potential investors. Ensure your message is clear, concise, and easily digestible.

  2. Lacking a clear value proposition: Failing to articulate what sets your startup apart from competitors can leave VCs questioning your investment worthiness.

  3. Ignoring the market size: Underestimating or not clearly defining the market size can make your business seem like a small opportunity. But, both extremes can turn off investors - so do not make unrealistic projections either.

  4. Skimping on the business model: Not providing a clear business model or how the company will achieve profitability is a red flag for investors.

  5. Underestimating the competition: Failing to acknowledge competitors or explain how your solution is better can undermine your credibility.

  6. Overlooking the design: A poorly designed pitch deck can detract from your message. Ensure your deck is visually engaging and reflects your brand.

  7. Being vague about the use of funds: Vague statements about how you'll use the investment can make VCs hesitant. Be specific about how funds will drive growth.

  8. Neglecting the team slide: Investors invest in people. Not highlighting your team's expertise and roles can be a missed opportunity to build confidence.

  9. Overloading with information: Cramming too much information into your pitch deck can overwhelm investors. Focus on what's most important.

  10. Missing a clear call to action: Concluding without a clear call to action can leave potential investors unsure about the next steps.


If you want to learn more, check out this video on the top pitch deck fails:

Pitch deck mistakes to avoid

Interactive VC pitch deck templates

Staring at a blank slide, knowing the future of your startup hinges on the presentation you're about to craft, can be overwhelming.

It's not just about filling the space with words and images; it's about weaving a narrative that captures the essence of your business, its potential for growth, and its appeal to investors.

With sections tailored to highlight your team, solution, market potential, and more, interactive VC pitch deck templates remove the guesswork from the equation.

Unlike static slides, interactive elements can engage investors on a deeper level, allowing them to explore data, dive into details, and truly connect with your proposition.

Just grab one and see for yourself.

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Dominika Krukowska

Hi, I'm Dominika, Content Specialist at Storydoc. As a creative professional with experience in fashion, I'm here to show you how to amplify your brand message through the power of storytelling and eye-catching visuals.

Table of contents
What is a VC pitch deck? How do you structure a VC pitch deck? What slides should be in a VC pitch deck? VC pitch deck examples that captivate potential investors What are VCs looking for in a pitch deck? How do you build a fundable VC pitch deck? What are some key mistakes to avoid when making a VC pitch deck? Interactive VC pitch deck templates
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