What 1.3M Proposals Taught Us About Winning Deals
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Most proposals don't lose to competitors. They lose to hesitation.
In this webinar, we'll unpack insights from 1.3 million presentation sessions to reveal what actually drives buyer engagement and helps deals move forward.
You'll learn how prospects interact with proposals, where attention drops off, and which elements consistently lead to stronger conversion rates.
We'll share what we discovered about:
- The moments that make or break buyer attention
- How personalization impacts proposal performance
- Which sections buyers spend the most time on
- What top-performing proposals have in common
- The biggest mistakes that hurt conversion rates
Join us to discover what today's buyers expect, which proposal elements matter most, and how to create proposals that keep decision-makers engaged from first view to final signature.
Meet your speakers
Itai Amoza - CEO and Co-Founder of Storydoc
With over 15 years of experience in B2B SaaS, Itai has helped companies grow revenue, scale go-to-market operations, and improve how they connect with buyers. He is particularly interested in data and using data-backed insights to drive better decisions and improve performance.
Dominika Krukowska - Marketing Manager at Storydoc
With a background in the creative industry, Dominika specializes in storytelling, visual communication, and content creation. She enjoys helping teams turn complex ideas into engaging experiences and finding new ways to combine design, technology, and marketing to better connect with audiences.
