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Everything there is to know about creating, managing, and distributing sales and marketing collateral

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Sales and Marketing Presentations Statistics (Updated 2023)

We've analyzed over 100,000 sessions to Storydoc presentations to uncover 10 key data items that should inform your sales and marketing efforts.

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Make a Sales Pitch Deck That Turns ‘Maybe’ to ‘Yes!’

Easily transform your static slides into interactive web presentations that generate lasting interest. Boost your conversion rates immediately.

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Create a Winning Pitch Deck Investors Love

Easily transform your static slides into interactive web presentations that generate lasting interest. Boost your conversion rates immediately.

Latest articles

Content marketing metrics and KPIs

Content Marketing Metrics: How to Measure Success & Failure

Discover the essential content marketing KPIs and metrics to track real business results. Learn how to measure, optimize your strategy, and brig growth.

Sales Personalization Tactics

5 Sales Personalization Tactics to Get More Deals

Discover why personalization in sales matters, and learn actionable tactics you can use to start closing more leads, ring the bell, and crush your quotas.

Best Customer Retention Strategies

7 Best Customer Retention Strategies to Boost Profitability

Learn top customer retention tips, techniques, and strategies. Get the latest methods of how to improve customer retention, increase purchases, & grow revenue.

Sales appointment setting guide

Sales Appointment Setting Guide 101 (Tips, Scripts & Tools)

Master the art of sales appointment setting with our ultimate guide. Get insider tips, a proven script, and effective tools to close more deals.

Best video presentation software

15 Best Video Presentation Software to Try in 2023

Ready to make an outstanding video presentation? Here are the best tools to help you learn how to make video presentations and create one in no time.

How to create a marketing deck

How to Create a Marketing Deck (Strategy, Tips & Templates)

Learn how to create a killer marketing deck with our strategy, tips, and templates. Stand out from the crowd and make your pitch irresistible.

B2B SaaS Marketing Strategy

B2B SaaS Marketing: 6 Cost-Effective Strategies

Learn strategies to effectively and cost-effectively market your B2B SaaS product and brand. Learn how to reach more of your target audience with engagement.

Content marketing for e-commerce

12 Ways to Use Content Marketing for E-commerce

Discover how to use content marketing to boost your e-commerce sales and reach new customers. Get started with our expert tips.

Case Study Presentation Examples

Case Study Presentation Examples From Fortune 500 Companies

Discover the secret to a successful case study presentation. See examples that teach you how to drive results, engage your audience, and stand out.

marketing case study examples

5 Marketing Case Study Examples to Learn From

Learn from real-life marketing success stories. Check out our comprehensive collection of marketing case study examples for mastering the art of marketing.

case study format

Case Study Format Types: Match Format with Business Goals

Explore the different case study formats and their unique strengths & weaknesses. Learn what to consider in our in-depth guide.

startup one pager

How to Create a Startup One-Pager That Wows Investors

Learn how to make a startup one-pager for investors that makes you stand out. Know what info to include and what answers to give to get funded.

How to create a business case study

6 Steps to Create a Business Case Study That Converts

Learn how to make a case study presentation for marketing. Develop a script, know what questions to ask & how to write & structure it. Plus examples & samples.

What is a case study

What Is a Case Study & Customer Success Story?

Learn the definition of a business case study, its meaning, benefits & use in marketing. Get best methods to research, write & design business case studies.

How to make a good presentation

How to Make Effective & Impactful Presentations (12 Steps)

Learn how to make a good presentation great step-by-step with examples. Learn the principles, guidelines & qualities needed to prepare captivating slides.

Presentation examples

52 Perfect Presentation Examples to Set You Apart (2023)

Browse effective professional business presentation samples & templates. Get great simple presentation examples with perfect design & content beyond PowerPoint.

Product presentation examples

8 Product Presentation Examples That Drive Business Results

Get product presentation examples & templates that drive results and learn to create effective product presentations with interactive slides & storytelling.

How to make a multimedia presentation

How to Make a Multimedia Presentation (5 Easy Steps)

Easily create a multimedia presentation with our step-by-step guide and recommended tools. Impress your audience with a professional and engaging presentation.

Marketing presentation examples

10 Killer Marketing Presentation Examples (Template-Ready)

Learn from the best marketing presentation examples how to engage your audience, persuade & reach marketing strategy goals for your business or product.

What is a presentation examples and tips

What Is a Digital Presentation & How to Get Good At It

Learn the basics of presentation decks and how to create one. Explore examples and tips to make your own deck more effective and engaging.

How to create a company deck tips examples and tools

Company Pitch Deck Examples (+ Tips & Templates)

Learn how to create a compelling pitch deck for your company with these expert tips and examples. Use our proven strategies to impress investors and win funding.

How to create a corporate deck tips examples and tools

10 Corporate Deck Examples & Templates (That Stand Out)

Get tips for creating an impressive corporate pitch deck, see high-performing corporate slide deck examples, and grab a battle-tested corporate deck template.

What is a marketing deck tips examples and tools

Marketing Deck: What It Is & How to Make It Win (Examples)

Discover what a marketing deck is, what it includes, and learn how to create a winning marketing pitch deck with tips and examples from experts in the field.

Business plan one-pager - tips and strategies

Create a Business Plan One-Pager (+ Proven Templates)

Learn what to include in a business plan one-pager & the best doc format. Learn how to write a one-page business plan, either from scratch or using a template.

sales collateral types examples and meaning

12 Sales Collateral Types Critical to Close a Deal

See sales collateral examples that drive revenue. Learn the definition & meaning of sales collateral, sales enablement collateral, B2B sales collateral & more.

marketing collateral types examples and meaning

20 Marketing Collateral Types Essential for Growth

See inspiring marketing collateral examples to convert leads and grow your sales. From brochures to case studies - communicate value and drive revenue.

Best Business Plan Software

10 Best Business Plan Software for Startups

Access our list of top business plan tools. Learn about the benefits of business plan software, what types there are, pricing, reviews, and what sets each apart.

SaaS Product Security Tips

8 SaaS Product Security Tips to Keep Customers Safe

Learn the best SaaS product security tips and best practices. Make your customers feel safer using your product, and reduce risk to them and your business.

Product one-pager

How to Create a Product One-Pager (That Gets People Excited)

Learn how to write product one-pagers that get prospects excited, and turn your one-pagers from sloppy to stunning with our best product one-pager examples.

best sales podcasts

The Only Sales Podcasts You Will Ever Need

Get the short list of best sales podcasts ever on Apple podcasts, Google podcasts, and Spotify to learn the information to become a top sales professional.

Sales one-pager

Create a Sales One-Pager (Examples, Writing Tips, Templates)

See sales one-pager examples that sell, learn how to write a sales one-pager and what to include in your one-pager to take it from boring to irresistible.

Sales presentation examples

9 Top Sales Presentation Examples That Explode Your Pipeline

See uniquely effective sales pitch presentation examples and learn how to make a sales presentation that deeply engages buyers and helps you close the sale.

Benefits of video animations

How to Use Video Animations to Create Engaging Content

Discover the main benefits of video animations and learn how you can use them to enhance your content, keep readers engaged, and hit marketing goals.

Investor pitch deck examples

9 Investor Pitch Deck Examples That Stand Out (Take & Use)

Get inspired from unique funding pitch deck examples that grab attention, persuade, & get investors to buy in. All examples are instantly usable as templates.

Black Friday SaaS deals

Black Friday & Cyber Monday SaaS Deals (2022)

Don't miss out on this year's hottest Black Friday SaaS deals. Find the leading tools for jacking up your productivity - at a discount. 

What to include in a pitch deck

What to Include in a Pitch Deck (Slides 99% of Investors Want)

There are 10 crucial slides 99% of investors expect to see or you're out. Learn what info to include in a pitch deck and how to build your slides effectively.

How to write a sales plan

How to Write a Sales Plan to Crush Your Quota

Learn how to write a sturdy sales plan, from your sales strategy down to your plan of action, so you and your team can exceed your sales targets.

One-pager examples

17 Converting One-Pager Examples (Usable As Templates)

Get inspired by compelling one-pager examples that have been shown to capture leads. Instantly use any of the examples shown as your very own template.

Benefits of digital contracts

4 Ways Digital Contracts Can Boost Your Business

Learn the benefits of digital contracts, why they're important, how they grow your business, and what contract management platform you can use to set it all up.

Landing Page vs. Sales Landing Page: Which One Do You Need?

Landing Page vs. Sales Landing Page: Which One Do You Need?

Learn the difference between a landing page and a sales page, when to use which, and what to include in each.

Business proposal examples

9 Business Proposal Examples Buyers Love (Ready for Use)

Learn from tried and tested business proposal examples that make you stand out from your competitors, impress buyers, and get you the deal—every time.

Marketing and sales automation benefits

Marketing & Sales Automation Benefits for You & Your Team

Learn the benefits of automation in sales and marketing, how it can transform your productivity and accelerate your growth, and how to start automating.

Worst mistakes when making a sales plan

10 Worst Mistakes When Making a Sales Plan & How to Avoid Them

Learn how to avoid the 10 worst mistakes when creating your sales plan so you can identify bottlenecks in your sales process and lead your team to success.

How to make a one-pager

Make One-Pagers That Grab Attention, Engage & Convert

Create a one-pager that grabs attention and boosts conversion with our set of one-pager best practices and our high-performance interactive one-pager templates.

Improve sales team performance

10 Strategies to Improve Sales Team Performance to the Max

Learn strategies to improve a sales team's performance & productivity, what hinders performance, and how to boost sales reps’ motivation, engagement & outcomes.

What is a One-Pager

What is a One-Pager: Types, Benefits & Main Use Cases

Learn what is a one-pager, what are common types of one-pagers, what one-pagers are used for, & what are the benefits of using them. Plus one-pager templates.

Pitch Deck Examples

10 Top Pitch Deck Examples to Inspire Your Fundraising Efforts

Learn from the best pitch deck examples how to persuade and win over investors. Create winning pitch decks that set you apart and bring your vision to life.

Best Sales Demo Software

5 Best Sales Demo Software for Optimal Performance

Learn about the best sales demo tools that when used help optimize your sales demo process to boost closure rates and decrease the time to execute a sale.

Advertising vs. Sales Collateral

Advertising vs. Sales Collateral: What Makes Each Perform Best?

Looking to attract new customers or nurture existing ones? Learn what differentiates advertising from sales collateral and how to achieve peak performance in each.

Best sales deck ever by Zuora

Best Sales Deck Ever? Is the Zuora Sales Deck Still Effective?

Is Andy Raskin’s Zuora sales deck still the best sales deck ever? I argue it’s not. Things have changed - we need to make the Zuora pitch deck great again.

Sales deck examples

9 Unique Sales Deck Examples that Outsell the Rest

Looking for a way to differentiate your solution in a sea of competitors? I’ll give you the best B2B sales deck examples with slides that turn “maybe” to “yes!”

Make a business proposal presentation

Make a Winning Business Proposal Presentation in 12 Steps

Learn how to create business proposal presentations that stand out and win deals. Apply battle-tested best practices and actionable tips from sales pros.

Make a Sales Pitch Deck

Make a Sales Pitch Deck That Turns ‘Maybe’ to ‘Yes!’

Learn how to make great sales pitch decks that sell themselves, what slides to include, what structure to use, and best practices for doubling your win rate.

Best CRM software

Top 5 CRM Tools to Skyrocket Your Business

We tried and tested various solutions to come up with the best CRM software that will help you deliver a top-notch customer experience and maximize sales!

Create a Winning Pitch Deck

Create a Winning Pitch Deck Investors Love (Examples + Tips)

Looking to get funding for your startup? With these best practices, you’ll learn how to create a pitch deck that will always hook your audience!

What is a pitch deck

What Is a Pitch Deck? A Beginner's Guide to Greatness

Learn the definition of a pitch deck, what it's used for, who should use it, types of pitch decks, and what tools you need to make a good pitch deck right away.

Types of video presentations

7 Types of Video Presentations to Keep Viewers Engaged

Creating video presentations will draw your viewers in. Here are some cool video presentation ideas that will skyrocket your engagement.

10 Types of Sales Videos

10 Types of Sales Videos That Help Win Deals

Learn what are the best types of sales videos to win over your audience, keep your prospects engaged, and make a compelling case for your service or product.

Direct Sales and Cold Selling Is Dead

Direct Sales and Cold Selling Is Dead. Or Is It? [Study]

Would you let a salesperson in? Or has Covid put an end to direct selling once and for all? In this survey, we analyzed Americans’ purchasing habits.

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10 Data-Driven Presentation Tips to Skyrocket Your Results

Tired of sending your sales or marketing presentation around and not seeing the results your product deserves? Start making presentations based on data, not intuition.

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Newsletter Readers Explain How to Do Newsletters [Study]

Do you ever get excited about a newsletter? Is there one you usually await? Or do you think all automated email campaigns are manipulative and evil? In this survey, we aimed to find out what Americans think about newsletters.

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5 Elevator Pitch Examples for Students + Quick Tips

Take your student elevator pitch from robotic and canned to genuinely interesting. Make relevant connections and land your next career break easily thanks to this handy guide.

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How to Write a Research Proposal: Template, Format, Tips

Research proposals are nerve-wracking, notoriously difficult to write, and can have a major impact on the next few years of your academic career. Sound scary? You bet. This guide will help you write stress-free research proposals that land the funding you deserve.

How to write a case study examples and tips

5 Steps for Writing a Case Study for Business (+Templates)

Get professional tips for writing a case study that drives business impact. Learn the best format and research method to use alongside examples & templates.

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Best Presentation Software: Slideshows & Interactive Tools

The ultimate list of the best presentation software apps, including tools for slideshows, interactive, and animated presentations. Free software covered!

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6 Elevator Pitch Examples for Any Scenario + Template & Tips

The “standard” elevator pitch is broken and doesn’t work anymore. Here, you’ll find some examples of modern elevator pitches that do.

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How to Write a Business Proposal (Examples & Outline)

A complete guide to writing business proposals that land deals. Easy-to-follow steps, actionable examples, and insider tips from sales pros.

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What Is an Executive Summary? Examples and 101 Guide

All you need to know about writing persuasive and informative executive summaries in one place. Read more for actionable tips and sample executive summaries for different use cases.

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8 Communication Plan Templates for Different Use Cases

Are you stuck looking for a suitable communication plan template? Most of the available ones look really outdated and generic. With our selection of communication plan templates, you’ll find the best way to get your message across. 

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How to Create an Online Portfolio: 8 Quick Steps + Examples

Does the idea of creating a portfolio terrify you? With our step-by-step guide, you’ll learn how to make an online portfolio that will instantly get you hired.

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Best 13 Data Visualization Tools for Every Use Case

Want to present your data in an easily digestible way? Here are the best data visualization tools for every use case. Free options included!

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Best Animation Software (Free Included): 14 Apps

Want to kick-start your animation efforts or find an alternative to your current tool? Here’s an overview of the best animation software including free options.

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15+ Cute Google Slides Templates & Themes: Best Ever!

Tired of ugly and boring templates for Google Slides? We’ve got you covered. Check out this gallery of the cutest, sweetest, and most aesthetically-pleasing Google Slides templates you’ll ever see.

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How to Add Audio to Google Slides: An Easy Method

Want to insert audio to liven up your Google Slides presentation? It will take you less than 2 minutes. Read this handy guide and you’ll be good to go.

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Convert PowerPoint to Google Slides Easily: 2 Ways

Got a presentation in PowerPoint but need to turn it into a Google Slides document? It will take you less than a minute. Here’s how to do it.

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How to Get PowerPoint for Free (And New Alternatives)

Get free PowerPoint access as well as free templates and resources to get you started. Plus, learn about a new and powerful PPT alternative you’ll want to use.

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20+ Best Free PowerPoint Backgrounds to Download Now

Small details matter. That’s why professional backgrounds for PowerPoint will help convey your attention to detail and make your presentation feel so much more personal. In this article, we compile the best PPT backgrounds for instant download.

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What Is an Infographic? 5 Examples and 15+ Templates

Everything you need to know about pitch-perfect infographics, from the concept stage to execution and design. Plus, examples of the best-ever infographics to get you inspired.

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17 Project Plan Templates: Simple & Quick to Use

Project plans are difficult to conceptualize. Let’s not make them difficult to put together. Pick one of these professional project plan templates and have your project plan write itself!

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The Best 15+ SWOT Analysis Templates (Free Options Included)

A comprehensive gallery of the best SWOT analysis templates available for instant download: different file formats and free options included!

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14 Infographic Templates to Stun Your Audience

The great part about infographics? They let you showcase complex information in a digestible way. The not-so-great part? The search for great infographic templates is hard. Well, it just got easy for you.

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12 Best Invoice Templates (Free): Word, Excel, Google & More

A collection of the best, most professional invoice templates available online. Plus, free apps for quick invoicing wherever you are.

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How to Embed a YouTube Video in PowerPoint (Desktop/Online)

A quick guide to embedding YouTube videos to PowePoint slideshows. And, as a bonus, a better alternative to making your presentations truly engaging.

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